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The idea

Steady monthly clients, found for you

Bookkeeping is a business built on repeat work. A client who signs up this month usually pays you every month after that, which is wonderful, but only if you can keep finding the first one. Many bookkeepers rely on word of mouth and a few friendly accountants, and that can leave quiet patches. Meanwhile, small business owners in your area are searching for someone to take the paperwork off their hands.

Rank and rent helps you fill those gaps. We build a website around the searches those owners make, get it ranking on Google, and set up the Google Business Profile and listings behind it. Then we rent the site to one bookkeeper in your area for a set monthly fee. Every call and enquiry goes to you alone, and we do not rent the same site to anyone else nearby.

You do not pay per lead, you do not bid for clicks, and you can spend your time on the books rather than on marketing.

What people search for

What people search for when they need a bookkeeper

Small business owners search in very practical terms. They know what they hate doing and want someone to do it. A ranked site is written to match those searches.

“Bookkeeper near me”

The broadest local search, often from a sole trader or a small company that has outgrown its shoebox of receipts.

“Xero bookkeeper”

Owners who already use, or want to move to, cloud accounting software and need help setting it up.

“VAT return help”

Businesses that find quarterly returns stressful and want someone to look after them.

“Monthly bookkeeping service”

Owners who want a regular, predictable arrangement.

“QuickBooks or FreeAgent bookkeeper”

People who already use a particular package and want someone who knows it well.

“Payroll and bookkeeping”

Small employers who want both looked after by the same person.

Why it works

Why rank and rent suits a bookkeeping business

Clients pay you every month

A single new client typically stays for a long time, so one or two new clients can cover the monthly rental. That makes the sums easy.

The enquiry is yours alone

Comparison sites often send the same request to several bookkeepers. A rented site sends it only to you.

It works around the deadline panics

Enquiries often spike around VAT deadlines and the winter tax return rush, just when you have no time to market yourself. A ranked site keeps working in the background.

A cost that never surprises you

You pay the same amount each month. There are no per-lead charges, and you are not paying again for clicks that never became clients.

What you get

What your site would actually include

Small business owners like things simple, so the site is written plainly.

Pages for each kind of client

Sole traders, limited companies, landlords and small employers, each written around the worries they actually have.

The software you use

Space to explain which packages you work with, such as Xero, QuickBooks, FreeAgent or Sage, so owners know you speak their language.

Clear packages and prices

A simple monthly price list, because most small business owners want to know the cost up front.

Your credentials

Room for your professional memberships and your anti-money-laundering supervision, which bookkeepers usually need, so visitors can see who you are.

A simple way to get in touch

A tracked phone number, a short enquiry form and a request-a-call-back option, all going to you.

A Google Business Profile and reviews

Set up and active, with space for genuine client feedback, since owners like to hear from people like them.

A simple example

Rank and rent, a simple example

Imagine you have a huge box of toys, and every day new toys come in and old ones go out. Nobody keeps a list, and soon nobody knows what is where. You ask Google, “Who can keep my toy list tidy?”

We build a bright sign that says “Toy-list keeper, knock here” and put it at the top of the busiest street. That sign is the website.

You rent the sign from us for the same amount each month. Anyone who knocks gets you, and only you. We keep the sign clean and easy to find, and you keep the lists tidy for everyone who comes in.

See the full rank and rent model

01. We check your area

We look at how many people search for your services in your town and how strong the competition is.

02. We build and rank

We build the site, set up the Google Business Profile and listings, and push it up Google.

03. You see it working

Real calls and enquiries show it is bringing in work before you commit.

04. You rent it

You pay one set monthly fee. Every enquiry goes to you and only you.

Worth knowing

A few things to know before you rent

“Bookkeeper” is not a protected title in the UK, so trust signals matter. We make room on the site for your memberships, such as AAT, ICB or IPBB, and for your insurance. If you provide bookkeeping services by way of business, you will usually also need anti-money-laundering supervision, and we show that too.

Bookkeeping work goes up and down with deadlines. Making Tax Digital for VAT and the winter tax return rush both create busy spells. A flat monthly fee means your outgoings stay steady even when your enquiries do not, so it helps to be ready to respond quickly when they come.

A rented site is a website with a flat monthly fee, not a payment for each client sent to you. Rank and rent suits bookkeepers who have room for new clients and can reply promptly, because small business owners usually speak to a couple of people before choosing one.

What it costs

The set monthly fee depends on your area and how competitive it is. A large city with many bookkeepers and many searches costs more than a small town. We give you one price when we check availability, with no per-lead charges.

Questions

Bookkeepers: straight answers

Can I choose the types of client the site attracts?–
Yes. Tell us whether you want sole traders, limited companies, landlords or small employers, and we will write the site around them.
Does the site mention the software I use?+
Yes. We can feature Xero, QuickBooks, FreeAgent, Sage or whatever you work with, so owners know you are a good match.
Do I own the website?+
No. We own, host and look after the site, and you rent the enquiries it generates. That is why the fee can be a set monthly amount and why there is nothing for you to maintain.
Can another bookkeeper in my town rent the same site?+
No. Each site has one tenant for its area.
How quickly will I get enquiries?+
The site is built and ranking before you rent it, so enquiries can start straight away. The number depends on how many people in your area search for bookkeeping.
Is there a long contract?+
No long-term lock-in. Rentals run month to month with 30 days’ notice.

Want exclusive enquiries for your bookkeeping business?

Tell us your town and we will tell you honestly whether it is available and what it would cost.

Check availability

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